Drones, Data and the Future of Fruit Farming

Show Notes

In this latest start-up stories episode we’re talking with Jim McDougall, the co-founder of Outfield Technologies, an exciting start-up making a real impact to the way orchard growers can forecast their fruit yields. Combining innovative machine learning with drone technology, they help farmers manage the lifecycle of fruit in their orchard – making farms more efficient, profitable and sustainable.

Hear how Jim seized on interesting career opportunities, moving from a background in engineering to the world of horticulture start-ups via working on oil rigs! We also cover the early years of the company, how the products evolved and changed, and chat about the interesting dynamic between co-founders. We also delve into the mindset of the entrepreneur, and talk honestly and openly about the difficulties of founding and running a successful start-up.

Show Notes

Other Episodes

Episode 1

Resilience, Ego, and the Truth About Founders - with Jason Mellad

Episode 10

The Hardest Part Isn’t the Idea: Building a MedTech Startup - with Umaima Ahmad

Episode 20

Why Most Startup Advice Is Wrong - with Matthew Cleevely

Drones, Data and the Future of Fruit Farming - with Jim McDougall

Show Notes

Other Episodes

Episode 1

Resilience, Ego, and the Truth About Founders - with Jason Mellad

Episode 10

The Hardest Part Isn’t the Idea: Building a MedTech Startup - with Umaima Ahmad

Episode 20

Why Most Startup Advice Is Wrong - with Matthew Cleevely